Sports betting software: how to pick the best one

There are many sports betting software providers out there, all claiming to be better than the others. So how do you figure out which really are the best? To help guide you into making the right decision, Per Head Costa Rica has put together a checklist of essential questions and factors you need to consider before you make your decision.

What’s the cost?

First and foremost, you need to consider the cost. While it should not be the only factor you look at, it is essential. How much you spend on your sports betting software will directly impact your profit and your business’s success. There are several different models when it comes to bookie software. One is a percentage model where you pay a certain amount periodically depending on the revenue you bring in. This model essentially punishes bookies for their success and is not sustainable long-term. Others will charge for every player account periodically, regardless of whether they bet or not. 

Again this is not profitable or sustainable for the bookie as they end up paying for dormant accounts and those that are not bringing in any revenue. The superior model is pay per head, like perhead.cr. With this model, you pay a set fee per week only for active players. So if you have 100 accounts but only 70 place bets in a given week, you only pay a fee for those 70 accounts. This enables bookies to scale their businesses up and down with ease and enjoy maximum profits. You should also be careful to look for any hidden fees, including customer service, hosting, maintenance, etc., as these can soon add up. When you work with Per Head Costa Rica, everything is included in our fee of $8 per active player per week, even customer service and casino games!

Consider functionality

Another critical consideration is the functionality of the sports betting software you will use. Opting for the cheapest option may result in a clunky, hard to use platform that offers a sub-par gambling experience to clients. This will ultimately result in lower revenue, and you could even lose your players to competitors. Before you sign up, be sure to ask for a demo login so you can look around and see how the platform works. It should be easy to navigate and straightforward when it comes to betting, accessing customer service, and using additional features. 

Also, check loading times on computers, tablets, and mobile to ensure consistency regardless of how your players access the site. Functionality and user experience are some of the essential factors in the success of your online sports betting site- be sure not to overlook them.

How about customer service?

Customer service is essential in today’s highly competitive world. Not only do you need to be able to offer customer service to your customers in the languages they speak, but you want it for yourself as well. If something goes wrong with your platform, or you need assistance for anything, access to round the clock care is critical. At perhead.cr, we provide a toll-free call centre with multilingual (English, Spanish, Mandarin) agents ready to help. In addition, we also offer help via various social media channels, including Telegram, Viber, and Whatsapp, and via webchat on our website. You can even send us an email if you need to! Whatever happens, our team is here to support you and your players, 24-7.

Is there added value?

When picking a sports betting software, you should evaluate what you are paying for and what added value there is. Ask yourself what my players will get from betting with me that they won’t get elsewhere? When you partner with perhead.cr, your players can not only benefit from a user-friendly platform and round-the-clock customer care, but they can enjoy lots of additional gambling options as well. Besides sports and events betting, we provide slots and casino games at no extra charge to you. This means your clients can enjoy betting and casino all in one place. We also offer live dealer games, but these do come with an additional charge. By providing your players with as many different options as possible, you increase their loyalty, spending, and satisfaction at no extra cost to you.

What about security?

In 2022, security is a key issue when working online. Additionally, one of the most significant barriers to bettors betting online is the fear their data might be leaked or misused. Being able to reassure them that there is no risk is a huge selling point. When you partner with perhead.cr, you can rest assured that all the information on our platform is encrypted and secure.

Additionally, we do not request or need any personal information or data on your customers; they can open an account with a nickname if they so wish. Furthermore, we do not take any payment details and leave settling finances between you and your players. This provides maximum privacy and security for you and the client and means there are no mandatory tax reporting mechanisms.

Does the company have a good reputation?

You’ve found a sports betting software site that has a great price, a good platform, added value and seems secure- what could possibly be the issue? Before you sign on the dotted line, it is always worth doing a bit of research to make sure the company has a good reputation. Check social media and Google before you continue with your choice. You can also ask to see or hear testimonials from existing or past customers to help confirm your selection. Doing just that little extra bit of due diligence can help you avoid making costly or time-consuming mistakes.

Do they respond to you quickly?

When you contact the sports betting software provider, do they respond quickly? Before you confirm your choice, try sending them an email or reaching out via another communication channel. If you spent 20 minutes on hold before getting to speak to a human, or your email takes days to get a response, look elsewhere. If they cannot respond quickly to a possible customer, just imagine how long it will take once you are onboard. When things go wrong, or in case you need help or advice, you want a company that is responsive and efficient in its communication. Don’t settle for any less!

The next step

To find out more about the services we offer at perhead.cr and to get a demo login to see for yourself, contact us here. We are ready to assist you in taking the leap to open your own sports betting site. Please don’t waste any more time, get in touch and let’s get the ball rolling!